False negatives and false positives
False negative and false positive are two terms that can cause a lot of discussions and misunderstandings. To put is as simple as possible, a false negative is a result that appears negative when it should not. On the other hand, a false positive is a result that appears positive when it should not. Playing […]
How to do problem interviews
Together with Olav Loen we are now working on a digital version on Playing Lean. In this process we want to “practice what we preach” and have a lean startup approach to the entire process. The goal of the problem interview is to figure out who the early adopters of your product are going to be, what […]
Why it’s important to do problem interviews
IDENTIFYING AN ITCH AKA: Why are we doing a Problem Interview The goal of the problem interview is to figure who the early adopters of your product are going to be, what problems you can help them solve and how they solve these problems today. In this blogpost we will focus on Social Media solutions […]